Journalism SACS Outcomes

Options:

Catalog Program Description:

The English-Journalism curriculum is designed to prepare students for a variety of employment opportunities in the communications professions, primarily in the print media and public relations. The program stresses practical experience. The student newspaper, yearbook, and radio station, and the regional educational television station are utilized extensively in connection with class work, and students are encouraged to participate in the internship or co-op program.

Program Outcomes:

  1. Establish a Department of Communications at TTU with accreditation by Association for Education in Journalism and Mass Communications.
  2. Hire two additional Journalism faculty to increase program enrollment and course offerings.
  3. Improve the visibility of Journalism and Mass Communications study at TTU.
  4. Revise the English-Communication curriculum to include a concentration in Speech.
  5. Update technology available to majors to maintain currency in academic and workplace practices.

Assessment/Results:

The program is assessed every five years by external review. All outcomes are generated and monitored by the program faculty.

  1. The department faculty have approved this change in principle. External reviewers have mentioned the autonomy of the Journalism program as a key to its growth. Starting 2005-6, as a prelude to establishing a new department, distinct governance divisions in English and Communications were established, and the department's name was officially changed from English to English and Communications. New curricula are in process of development (see 4 below).
  2. A new Journalism position has been requested in the past several hiring cycles, and will also be requested for 2006-2007.
  3. The department's name was changed to emphasize its Communications areas, including Journalism and Mass Communications.
  4. The current BS program will be renamed, and a proposal for a new Speech concentration is pending. The preliminary "letter of intent" required by TBR has been approved.

Learning Outcomes:

  1. Students should have the knowledge to write for the print media.
  2. Students should have the knowledge that enables them to edit competently for the print media.
  3. Students should have the knowledge to be discerning consumers of the media.
  4. Students should have knowledge of the roles and functions of the media.
  5. Students should be prepared for entry-level positions in journalism.

Assessment/Results

Learning Outcome 1

Students should have the knowledge to write for the print media.

The assessment methods for this goal are the English-Journalism Exit Exam and a survey of alumni. The exam is a comprehensive list of questions covering issues relevant to knowledge of print media and public relations. The exam was developed by TTU Journalism faculty, and is administered to all graduating seniors in the program. The exam itself has been reviewed for validity by the external peer reviewers; a score of 25 was established as an acceptable benchmark through this process.

Spring 2004: 37, 34, 31, 24, 24, 23 (avg. = 28.83)
Fall 2004: 30, 28, 20 (avg. = 26)
Spring 2005: 36, 28, 24, 22 (avg. = 27.5)
Fall 2005: 35, 34, 31, 25, 24, 21 (avg. = 28.33)

Average of English-Journalism Students:
Writing as a Process Conventions of Written English
Rank S04 F04 S05 Rank S04 F04 S05
High 20% 50% 50% High 20% 50% 50%
Medium 80% 33% 33% Medium 60% 50% 50%
Low 0% 17% 17% Low 20% 0% 0%
Public Relations Option: News Editorial Option:
JOUR 446 PR Cases & Practices 3 SOC 1650 Social Problems 3
BMGT 3510 Bus Mgt & Org 3 SOC 2660 Criminology 3
SOC 1650 Social Problems 3 POLS 2210 American Government 3
SOC 4430 People in Organizations 3 POLS 2220 State & Local Govmt 3
PSY 3410 Group Dynamics 3 HIST 1020 European Civilization II 3
PSY 2010 General Psychology 3

Learning Outcome 2

Students should have the knowledge that enables them to edit competently for the print media.

Learning Outcome 3

Students should have the knowledge to be discerning consumers of the media.

Average of English-Journalism Students:
Reading Critically: Reading Analytically:
Rank S04 F04 S05 Rank S04 F04 S05
High 0% 33% 33% High 80% 50% 50%
Medium 60% 50% 50% Medium 20% 50% 50%
Low 40% 17% 17% Low 0% 0% 0%
Significance of World Events: Significance of US Events:
Rank S04 F04 S05 Rank S04 F04 S05
High 43% 0% 33% High 14% 25% 33%
Medium 43% 100% 67% Medium 86% 75% 67%
Low 14% 0% 0% Low 0% 0% 0%

[The majority of English-Journalism students scoring in the medium to high range suggest moderate success in this area.]

Learning Outcome 4

Students should have knowledge of the roles and functions of the media.

Learning Outcome 5

Students should be prepared for entry-level positions in journalism.