TTU Marketing Club recognized by American Marketing Association

Marketing students from Tennessee Tech University represented themselves well at this year’s International American Marketing Association Collegiate Conference in Orlando, Fla.

The 14-student club received awards for excellence in chapter planning and communications and was also selected as a finalist for the O. Karl Mann Web Site Award.

Under the direction of the now late TTU professor, the university’s Marketing Club achieved national prominence for its leadership and community service. The new award pays tribute to Dr. Mann’s information technology contributions to the AMA Collegiate Division.

In addition, the students were also invited to conduct a senior session on chapter operations.

Representing TTU were students Laura Beth Boles, Tabitha Coates, Phillip Galbreath, Paul Guinn, Caleb Hamby, Tabitha Hamby, Kirsten Hassler, Tara Lawson, Barrett McClerkin, Marcellus Rochelle, Lynn Roden, Garrett Smith, Christopher Sydor and April Williams.

The students also designed an exhibition of virtual trivia, testing well-known advertising slogans of the past century. Participants answering correctly were awarded with “virtual fuel” for their vehicles until crossing the finish line.