She's the on-air image for TTU's television program, but Karen Lykins,
TTU News Bureau director, is better known for her behind-the-scenes
work publicizing everyone else on campus.
Her outstanding work and her personal contributions
beyond the job have earned Lykins the 2007 Outstanding Professional
Award. And for once, the story is deservedly about her.
"Karen's tireless commitment to this university
is to be commended," says Mark Hutchins, TTU's vice president
of University Advancement. "Her relationships with the news
media, her skills as a journalist, and her performance as the host
of TTU's television broadcasts have earned us valuable recognition.
She is most deserving."
Lykins, who joined the university's Public Affairs
Office in 1998, works to promote a positive image for the university
as a writer and media liaison. Since 2000, she has also hosted and
produced "TTU Voices and Views," a public affairs television
show featuring guests and programs about the university on WCTE,
the Upper Cumberland area's PBS station.
"I can't stress enough how much Karen contributes
to the work of our office and the reputation of this university,"
says Monica Greppin, TTU's Public Affairs director. "Her amazing
ability to translate complex, highly technical topics into the most
interesting and easy-to-understand news stories has garnered national
publicity. But that's only a small part of what she does.
"Karen is one of the most dedicated, professional
and committed people I know, and the result of those traits is obvious
in her work. Because of her, the university continues to hold an
excellent reputation and image in our communities."
Lykins created and designed the university's first
interactive Experts Guide for the media, developed recording capabilities
to distribute audio sound-bites to radio stations via e-mail, wrote
and produced several special project videos, provided voice-over
for the university's television commercials, and produced the campus'
first video podcast for student recruitment.
Her talent and experience has helped the Public
Affairs Office save thousands of dollars by providing broadcast-quality
voice and sound productions for the on-hold telephone system and
marketing materials. She also serves as an adjunct professor in
the journalism program.
Recognized by faculty and staff alike for her
dedicated and accomplished efforts, Lykins has earned genuine praise
from those with whom she has worked.
"I have worked professionally with Mrs. Lykins
for at least five years. During that time, I have come to know her
as the most dedicated and accomplished News Bureau director and
Public Affairs official," writes Michael Gunter, professor
of Political Science who worked with Lykins to arrange interviews
with regional, national and international media.
"Repeatedly, she has gone out of her way
to help TTU present itself to the state, region, nation and world
in the most favorable light. In doing so she has always made the
most polite and knowledgeable impression on all those around her."
"She is an exceptional example of collaborative
efforts on campus and her job performance must reflect that,"
says Filomena Palmer, director of the Tennessee Early Intervention
Program. "She has a knack for un-complicating effort. She seems
to make what I know was difficult to coordinate seem easy."
Lykins' service extends beyond the Public Affairs
and university arena as well. Every summer she helps with the Boys'
State camp, serving as media director for the American Legion program.
For several years she taught the journalism merit badge workshop
for the annual Boy Scout Merit Badge University on campus. She helps
with fund raising efforts for WCTE-TV, and in the past has served
as a publicity volunteer for the Dismas House and Happy Haven Children's
Home.
Lykins holds a bachelor's degree in communications
from the University of Tennessee and a master's degree in journalism
from the University of Memphis, where she was named Outstanding
Graduate Student. In 2001, her video series work "TTU Voices
and Views" earned a bronze award from the Tennessee College
Public Relations Association. In the same year, she also won the
Margaret Pitek Ciervo Scholarship to attend a Media Relations Conference
in Philadelphia.
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