MARKETING (MKT)
(Leading to the Bachelor of Science in Business Administration
degree)
For courses in the freshman and sophomore years, see Basic
Business.
| Junior Year
|
sem.
hrs. |
Senior Year
|
sem.
hrs. |
| MKT 3400 |
Principles of Marketing |
3
|
MKT 4620 |
Marketing Research |
3 |
| MKT elective1
|
3
|
MKT 4630 |
Marketing Analysis and Technology |
3 |
| BMGT 3510
|
Management and Organization Behavior |
3
|
MKT 4730 |
Marketing Strategy |
3 |
| DS 3520 |
Operations Management |
3 |
MKT electives1 |
12 |
| DS 3620 |
Management Science |
3 |
BMGT 4930 |
Business Strategy |
3 |
| DS 3841
|
Management Information Systems |
3 |
LAW 3810
|
Legal Environment of Business |
3
|
| ECON
3320, 3810 or 3820 |
3 |
Business electives1
|
3
|
| ECON 3610 |
Business Statistics I |
3 |
Non-business elective1
|
3
|
| FIN 3210 |
Principles of Managerial Finance |
3 |
|
|
| Non-business elective1 |
3 |
|
|
| Total |
30
|
Total |
30
|
1Electives are to be selected in consultation with the advisor.
|
