Communications & Marketing
Design and Layout Services
The graphic designers, along with the Creative Services director, in the Office of Communications & Marketing are available to design and/or layout and write publications for Tennessee Tech units. The graphic designers and director may suggest ways in which time and money can be saved in the production of publications, but early consultation is necessary in order to take advantage of such savings.
Creative Services will produce a design that satisfies both the originator of the publication and the Office of Communications & Marketing, but mechanical limitations of the printing process, appropriateness of time and cost, consideration of the publication's audience, and consistency with professional design standards and university graphic standards will have a bearing on the final design.
All copy submitted for use in a publication will be read and checked for accuracy in spelling, grammar and punctuation. Changes may be made to clarify, reduce repetition, avoid ambiguity, correct factual errors or smooth out rough passages. Questions about the content or suggestions for major textual revisions will be directed to the author. The Office of Communications & Marketing may provide assistance with the initial copy preparation, although originators of publications are generally responsible for producing complete, accurate and grammatically correct copy. Final copy must have the approval of both the originator and Communications & Marketing.
Creative Services is a fee-for-service operation. For small projects, the following price list can be used (we will provide you an estimate for our services for larger projects).
Retractable, building, table top, x-stand
|Booklet/Specialty Program/Calendar||28 pages or less, $150
More than 28, $300
|On-Campus Digital Signage||$50|
|ISSUU Digital Publication||$75|
|Web/Social Media Graphics||$50|
|Flier/One Sheet||1-sided, $60
|Insert/rack/info card||1-sided, $60
|Logo||University Standard Set, $0
Custom 1/full color, starts at $150
Logo variations, $20
|Newsletter (digital)||5 or less pages, $80
Over 5 pages, $100
|Step and Repeat||$100|
|Table Tent Card||$60|
|Challenge Coin (2-sided)||$100|
|Additional Creative Services Support|
|Revisions to Existing Project||Minor revisions, $40
Extensive revisions, $80
|Rush Fee||100% above project cost|
If your project is being printed, you will also incur a charge from the printer. For most projects coordinated by our office, we request estimates from multiple printers. For larger projects that will incur printing costs $10,000 or higher, we work with Purchasing to secure proper competitive bids based on the specifications for your project.
If your project requires photographs not already in our inventory, we can arrange photo sessions with Photographic Services and art direct the photography. There is a separate charge to cover the costs of photographs. You will be billed by Photo Services directly. The cost to purchase the right to use stock photography in your project will be billed by Creative Services at the same time as your design and editorial costs. Occasionally we will use stock photography if materials are not available in our inventory. The cost of the stock photography will be added to your charge from Creative Services. You will see low-resolution versions of the stock images prior to the purchase of the rights to use the images.
If your project requires travel (for example, for photography or a press check in another city), there will be a charge to cover expenses. There are occasionally other small expenses covered by the client, including sending proofs via overnight couriers.