College of Business
Johnson Hall 335
Teaching, Research, and Professional Areas
Yi Peng is an assistant professor at Tennessee Technological University. She earned her Ph.D. in Marketing from the University of Alabama and her MBA from the University of Alabama in Huntsville, and she earned her bachelor’s degree in economics from Hohai University (China). Her research centers on the areas of cross-cultural consumer behavior, frontline employee services, and sales. Dr. Peng has a paper published in the Journal of International Business Studies. Also, she was nominated to attend the 53rd AMA-Sheth Annual Doctoral Consortium in New York.