Business Intelligence and Analytics

The volume of data available to organizations is expanding exponentially, but the challenge to businesses is developing approaches to harness the meaning of the data to improve decision-making. This is the focus of Business Analytics and Intelligence.
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Top Careers

  • Data Collection/Data Mining
  • Experiment Design
  • Data Analysis
  • Decision Analysis and Modeling
  • Predictive Analytics
  • Customer Loyalty and Selection Programs
  • Marketing Strategy Development
  • Fraud Detection
  • Applied Statistics
  • Process Optimization

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Degree Details

Degree: Bachelor of Science in Business Administration
Major: Business Management
Concentration: Business Intelligence and Analytics

Department Information

Department of Decision Sciences & Management
Johnson Hall 107
(931) 372-3371
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